Video Conference Gives Us Visual Update

Putting together a presentation is enough of a challenge without logistical obstacles getting in the way. Yet when we faced the prospect of pitching our services to a prospective client who was across the country the logistics could not be ignored. We only had a certain amount of time to present to this client and flying across the country was simply out of the question. We entertained a phone conference but the thought of trying to convey what we do over a phone line seemed unappealing at best. Instead we opted for video conference knowing that this method would give us the best chance to impress the prospective client even with distance as an issue. The reason? Visual appeal.

Over the years we had crafted a very strong presentation to give to new business prospects and the presentation has been finely tuned to utilize our message along with graphics and other visual tools. We find the visuals very important in explaining our position and we did not want to sacrifice this component for a phone call that might not give us the edge in winning the business.

We had used web conferencing services before but had not had a video conference with a prospective client so this was going to be all new; but a great way to see if something like this could work in approaching prospective clients around the country. We set up the video conference and proceeded to put on our entire presentation just as we would if we were in a conference room with prospective clients.

In the end video conference worked well on our behalf as we were able to convey our message in spite of the physical distance between us. All in all video conference was an amazing use of technology for us and certainly technology that we will continue to use well into the future as we branch out in finding new business.

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