Going Live with Web Conference, Part II

In the last post I talked about introducing web conference to the company with which I was now working. This was a recent hiring for me and, of course, I was anxious to impress my new bosses. However, I was certainly being careful not to step on anyone’s toes and I brought up web conference with trepidation as I recognized what a traditional company this was and how technology had been difficult for them to embrace.

But regardless of the hesitation on their part I knew that it was absolutely necessary that they not only learned about web conferencing but also embraced it as I could see as a new third-party observer that their methods of communication were breaking down. This was a great company with a lot to offer and a big reputation in the industry. They had a solid foothold on the east coast and the opening of a west coast operation had allowed them to expand their services and grow their brand. But in terms of the offices communicating with each other they had come to a screeching halt and important information was being misinterpreted or falling through the cracks altogether. Web conferencing could help; of this much I was certain.

Web conferencing would allow people in both offices to attend “live” meetings where not only would information be presented but there would be the opportunity and the forum to interact with each other as participants in the same meeting. This was the next best thing to being there and it was imperative that the company understand the need for more modern – and certainly more effective – communication if they were going to remain viable in this increasingly tech-savvy world. Eventually the powers-that-be understood what I was trying to say and they have begun using web conferencing to communicate – allowing for much smoother production.

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